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Privacy Policy

1. Who we are

We are Cut My, operating from:

Unit 51-52,

Mackley Industrial Estate,

Henfield Road,

Small Dole, Henfield,

West Sussex,

BN5 9XR

operating under Cut Direct Ltd. You can find out how to contact us in Section 9 below.

2. Your Privacy

Throughout our communications and dealings with you, we will collect and process personal information about you. Personal information includes any information allowing us to identify you as an individual. Information about you can include, for example, your name, your email address, or your telephone number. We are committed to protecting your privacy throughout all dealings, and after. We will use your personal information following all applicable laws and regulations that relate to data protection, privacy and handling, including the EU General Data Protection Regulation (GDPR).

Within this document, we will illustrate:

  • what personal information we collect;
  • why we collect this information;
  • how we will use it;
  • how long we will keep it;
  • who else will see it;
  • how you can contact us;
  • your rights concerning the personal information that we hold, including your rights to change, delete and see your information.

When using our website we will also place cookies on your device.

3. What information do we collect?

Some information collected will be encrypted, and we will not be able to read this encryption, such as in the case of passwords. We collect the following types of information:

(i) Information we collect when you register with us

When you register with us, we will ask you for some pieces of information including:

  • your name;
  • your email address;
  • a password - please keep this safe;

(ii) Information we collect when placing an order
When you shop with us and place an order, we will collect:

  • the last four digits of your card;
  • your address;
  • your PayPal email and Payer ID;

(iii) Information we collect about how you use our website

When you shop with us, browse our websites or other organisations' websites where our adverts are shown, we will collect:

  • information about any devices you have used (including the manufacturer, model and operating system, IP address, browser type and mobile device identifiers);
  • cookies and information about your online browsing and purchasing behaviour and history on our websites and apps, your location, your product selection, and information about when you click on one of our adverts (including those shown on other organisations' websites);
  • information when you write a review
  • details of your purchases with or through us;
  • photos and videos you have uploaded on mobile platforms and applications;
  • information about your preferences in connection with our website, to enhance and personalise your experience;
  • CCTV footage when you visit our premises; and
  • information when you share our product via Facebook, Twitter, GooglePlus, LinkedIn, Instagram, Pinterest, Reddit and other social media channels.

If you register an account with us, we may be able to link the information collected from you before registration and apply it to your registered account or future information that we collect after you have registered.

4. Why do we ask for this information?

When you place an order online with us, we require your contact and payment information to enable us to take payment and fulfil your order. You can browse our website without providing us with any of this information. When you want to place an order via the website, we ask you to log in or register. This is to enable features including but not limited to:

  • Viewing and acting upon quotes
  • Viewing past orders
  • Check the status of orders
  • Updating contact details
  • Proceed through checkout faster. 

You can place an order without logging into an account or registering, however, we still record your contact and partial payment details as a result.

Additionally, we may ask for, or collect your information when you use our live instant messaging support system, or if you contact our customer services.

You do not have to permit us to use our website. 

We ask for your permission to send you marketing and promotional material using your email address so that we can send you gifts, discount vouchers, invitations to events, special offers, market research, and other marketing material that we believe may be of interest to you. If you give permission, you will be able to withdraw it at any time by:

Even if you choose not to receive this marketing information, we may still use your personal information to provide you with important service communications, including communications about any orders you submit or products you purchase.

5. How do we use your personal information

We have set out below the purposes for which we use your personal information. We are also required by law to state a "legal basis for processing", meaning that we are required to tell you on what grounds we are allowed to use your information, and this is also set out below. The legal basis for each purpose is that we have your consent for the use of your personal information, or that we need to use your personal information to perform a contract with you, or that the use of your personal information is necessary for our legitimate interests (in which case we will explain what those interests are). Our websites are not intended for children and we do not knowingly collect data relating to children.

6. How long do we keep your personal information?

We are required by law to keep your personal information only for as long as is necessary for the purposes for which we are using it. Therefore, the period for which we keep your personal information will be determined by several criteria, including the purposes for which we are using the information, the amount and sensitivity of the information, the potential risk from any unauthorised use or disclosure of the information, and our legal and regulatory obligations.

7. Who do we share your personal information with?

We may share your personal information with other members of the company in connection with the purposes above and those listed below. Members of the company may also use the personal information we share with them to improve the website and other digital services and for analysis purposes.

We may disclose your personal information to third parties, including in the following circumstances:

  • We use third parties to carry out certain activities on our behalf that involve the processing of personal information. For example, we may engage third-party service providers to fulfil orders, deliver packages, send postal mail, SMS text messages and email, maintain and update our databases of customer details (including the removal of repetitive or incorrect information), analyse data to help us develop, provide and improve our services, provide marketing assistance, process payments and refunds, carry out surveys, provide customer service and handle claims. These third parties have access to personal information needed to perform their functions but may not use it for other purposes.
    • We may use the information we receive from third parties to supplement, improve and add to our databases of customer details, and for purposes such as credit checking and fraud prevention.
  • We may share information that we hold about you (such as your email address, and information about your purchases) with third parties that also hold your information on their database, or have an existing online relationship with you to identify you and to enable us (or third parties on our behalf) to provide you with the most relevant marketing online.
    • For instance, we may share information with social media and networking accounts such as, but not limited to, Facebook, Instagram, Twitter, Google, YouTube, Pinterest, Reddit, so that they can identify you as a customer of ours, and can tailor our marketing via their sites, applications, and products.
  • We may pass your details to third parties (Feefo, Trustpilot) for market research purposes, and they may then contact you to request that you answer surveys, or to research on our behalf.
  • We may pass personal information to external agencies and organisations (including the police and other law enforcement agencies) to prevent and detect fraud (including fraudulent transactions) and criminal activity. These external agencies may check the information we give them against public and private databases and may keep a record of such checks to use in future security checks.
    • We may also disclose personal information to the police and other law enforcement authorities in connection with the prevention and detection of crime.
  • We may pass personal information to our insurers if a claim is made or could be made against us.
  • If we sell or buy any business or assets, we may disclose personal information held by us to the prospective seller or buyer of such business or assets. If we, or substantially all, of our assets are acquired by a third party (or subject to a reorganisation within our corporate group), personal information held by us will be one of the transferred assets.
  • We may pass your personal information to third parties if we are under a duty to disclose or share your personal information to comply with any legal obligation (including in connection with a court order) or to enforce or apply any agreements we have with or otherwise concerning you (including agreements between you and us (or one or more of our affiliates); or to protect our rights, property or safety or those of our customers, employees or other third parties.
  • We may share anonymous or aggregated data (such as aggregated statistics or other anonymised data) with third parties.

Links to external sites

We may provide links from our website directed to a third-party site. Your use of those websites is subject to the terms of use and policies available on those websites.

From time to time we may also establish relationships with third parties that will enable you to access the websites or applications (such as video players) of such third parties directly from our websites or applications.

Each third party operates its policy regarding the processing of personal information and the use of cookies on its website(s) or through its applications and you are advised to read the third party's privacy policy and cookies policy.

Please note that third-party websites and applications are not under our control. When you click through to these websites or access these applications you leave the area controlled by us. We do not accept responsibility or liability for any issues arising in connection with the third party's use of your data (including your personal information).

8. Your rights

You have the right to ask us to:

  • Confirm what personal information we hold about you, and provide you with a copy of that data;
  • Correct any inaccurate personal information;
  • Remove your personal information where there is no good reason for us to continue to hold that data;
  • Temporarily stop using your information if you are questioning our right to use that data;
  • Stop using your personal information, unless we can demonstrate a valid reason why we need to continue to hold that data;
  • Stop using your personal information to send you marketing materials.
  • Provide you with the personal information that you have provided to us, in a structured and commonly-used electronic format, or transmit that information directly to another company if that is technically feasible.
    • This applies where we are using your personal information based on your consent or because it is necessary to perform a contract with you (see How we use your personal information, above).

Our security procedures mean that we may request proof of identity before we can disclose your personal information to you or comply with other requests.

We want to make sure that the personal information we hold about you and your preferences as to how we contact you are accurate and up to date.

If for any reason, any of the information we hold on you is incorrect, please let us know (details below) and we will amend them.

You also have the right to make a complaint to the Information Commissioner's Office if you're not happy with how we've handled your personal information. You can contact the supervisory authority at:

  • Email: casework@ico.org.uk
  • Phone: 0303 123 1113 (local rate) or 01625 545 745
  • Post: Information Commissioner's Office Wycliffe House Water Lane Wilmslow Cheshire SK9 5AF
  • Website: www.ico.org.uk

9. How to contact us?

Where possible, we ask that you contact us via our contact form, however, please note that due to factors outside our control, you may experience delays.

10. Protecting your personal information

The transmission of information via the internet is not completely secure; this risk is common across the internet and not specific to our services.

While we treat all data to high security, we cannot guarantee the security of your data (including your personal information) transmitted to our services; any transmission is at your own risk.

You need to protect against unauthorised access to your password and your computing device. Be sure to sign off and close your browser when you have finished your session. This will help to ensure that others do not access your personal information if you share your computing device or use a computing device in a public place such as a library or internet cafe.

11. Updates to this notice

We may update this notice from time to time. The latest version of this notice will be posted on our website.

Customer Services

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